ABOUT THE BASEMENT DOCTOR®
CELEBRATING 30 YEARS OF SERVICE EXCELLENCE
The Basement Doctor® understands that there are a lot of options out there when it comes to choosing a contractor for your home. With over 30 years of experience in the waterproofing and foundation repair industry, we have built a company based on integrity, innovation, and responsibility.
INNOVATION
The Basement Doctor® strives to continually raise the bar when it comes to developing new ideas, products, and solutions to benefit its franchisees and homeowners. Here is a list of unique products and services that set us apart from other companies in the industry:
WATERPROOFING
The Basement Doctor’s® waterproofing system will not clog like perforated pipe used in typical applications. It comes with a lifetime transferable warranty, allows the basement floor to be restored to its original thickness, and will not compromise basement walls like other options do. They also carry the most reliable sump pump on the market that includes a back-up system in the event of failure. This system also includes a battery back-up, flood alarm system, and is Wi-Fi capable; it can even send text alerts. All of this means that homeowners are notified immediately when there is a water issue.
CRAWL SPACE ENCAPSULATION
Crawl Space Encapsulation is the perfect solution for any homeowner living with damp, musty odors or pests in their crawlspace. The Basement Doctor’s® method includes a heavy-duty vapor barrier that far exceeds any thin plastic sheeting found in retail stores. This vapor barrier, combined with their closed cell spray foam insulation and Radiant Armor insulation, improves the energy efficiency of your home. Add in their professional dehumidifier and you are cleaning the air that is circulated through the home while maintaining proper humidity.
FOUNDATION REPAIR
Most foundation repair contractors install I-Beams to support bowed or cracked basement walls. The stabilizer offered by The Basement Doctor®, called The Force™, is a patented repair method not offered by other companies. It is a permanent solution capable of moving unstable or damaged walls back to a secure position. Imagine the advantages The Force™ provides, compared to the typical wall support, when it is applying 1000lbs of continuous pressure against the unstable wall due to its’ unique spring-coil design.
MOLD CLEANUP AND PREVENTION
Many companies will use bleach to treat mold and mildew. Since it is water-based, bleach will actually help mold spread and grow. The Basement Doctor® uses a patented mold fighting inhibitor that will destroy mold, mildew and bacteria in one application. To compliment this inhibitor, and prevent mold from even occurring, The Basement Doctor® installs professional high capacity dehumidifiers that improve indoor air quality, control humidity, and increase energy efficiency. But The Basement Doctor® doesn’t stop there, they work to find the source of the problem and correct it as well.
INTEGRITY
The Basement Doctor® has grown into a trusted and well-respected brand by implementing an honest, no-pressure sales approach, including offering a free assessment of customer’s homes by expert project managers, along with providing written repair estimates. The company and its franchisees stand behind it’s warranties and ensures that the installation crews undergo extensive training and certifications before performing work. Their Annual Maintenance Service program was established to make sure that their products are always running at peak performance. This business philosophy has led to a strong sense of loyalty from The Basement Doctor® customers, and to numerous awards for the organization.
RESPONSIBILITY
The Basement Doctor® has made a huge effort to get behind a number of causes and organizations in the communities in which its customers and franchisees live. Through the years, The Basement Doctor® has supported many animal rescue organizations, and most recently Canine Companions for Independence, an organization that provides assistance dogs to people with disabilities. They also support Special Olympics, Cancer Support Community, and St. Jude, along with many other non-profits. The Basement Doctor® participates on multiple levels for these organizations, from donations and staffing for their events, to lending marketing assistance and promotion.
MEET RON & BETSY
Ron Greenbaum, the CEO, has helped build and grow the hugely successful brand, The Basement Doctor®, over 30 years being recognized as an expert in the basement waterproofing and foundation repair industry.
Ron established a long-standing reputation for honest, responsible and quality service. Prior to becoming The Basement Doctor®, Ron was Vice President of Sales and Marketing for retailer Waterbeds ‘n’ Stuff and co-owner of a local rock ‘n’ roll production company. He then worked in basement waterproofing for five years before becoming an owner of The Basement Doctor®. He served on the ethics committee for the National Association of Waterproofing Contractors for two terms. Then in 1999, Ron introduced the national trademark, “The Basement Doctor®.”
Ron continues to be the face of his company’s brand in major advertising campaigns and often consults for national trade publications. But it is perhaps his philanthropic contributions to organizations like Special Olympics, Honor Flight, and Habitat for Humanity, and to important causes such as animal rescue, that stand out the most.
Betsy Bankhurst, the Executive Vice President, started at The Basement Doctor® in high school computerizing systems and filing work orders, and continued during college as a marketing assistant.
After Betsy graduated college, she had various marketing positions at other companies and was a project manager at L Brands. In 2016, she returned to The Basement Doctor® and became immersed in the product and service offerings, as well as daily operations. In her current role, she works on the company strategy, procedure implementation, performance management, leadership and business development. Betsy ensures that our franchisees have the onboarding and foundation needed to achieve their goals. To further her knowledge of franchising, Betsy is a member of the Women’s Franchise Network and the International Franchise Association.
Betsy is passionate about giving back to the community. She serves on the Junior Advisory Board of LifeTown, which is a facility where children with special needs go to learn life skills. Betsy currently serves on the Board of Directors of Special Olympics Ohio. She also rides in Pelotonia, a bike ride that raises funds for research at The Ohio State University Comprehensive Cancer Center.
A lifetime learner, Betsy recently completed her studies at the Fisher College of Business at The Ohio State University, earning her Master’s degree in Business Administration.
